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Marketing Team

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What is the Marketing Team?

Your program’s service solution, made simple.


The Marketing Team seeks to serve the 70+ Y-Serve programs by making them more accessible to the student body through 4 main committees. We train our team how to strategize, promote, and assist with programs on campus and around Utah County in order to increase service opportunities to students, faculty and staff.

We can help you make a difference in the lives of thousands of students while you rub shoulders with the best people, make lifelong (and eternal) friendships, gain killer resume-building experiences, and get some free stuff.

If you are a student who loves service, promoting great causes, and wants to grow personally, then we need you!

The Marketing Team’s 4 main committees:

Creative:
Passionate about graphic design and learning the Adobe Suite? Creative integrates current student employees and volunteers to expand the capabilities of the Graphic Designer, Photographer and Videographer roles. Student employees will oversee volunteers who assist them in providing professional marketing resources for each program and Y-Serve in general.

Public Relations/Events:
Love working with people and connecting with students? The PR committee is responsible for maintaining contacts with each college, department, and campus organization. They are also responsible for hosting and/or attending promotional events.

Social Media:
Curious about social media strategy and design? The Social Media committee is tasked with posting and managing content on social media channels. They oversee program pages and work with the Strategy Team in assisting programs in social media strategy.

Strategy:
Interested in data analytics and marketing strategy? Strategy is responsible for collecting data in order to advise programs and the Center for Service and Learning (Y-Serve) on the adjustment of marketing strategies and campaigns. They develop a marketing strategy for Y-Serve and oversee the data collected to unlock the potential that your program has.

How do I get involved?

If you are ready to fulfill the responsibilities and meet the qualifications listed below, please apply to be part of one of the 4 Marketing Team committees—creative, public relations/events, social media or strategy—by clicking here. We will reply within 1-2 business days if there is an opening available.

GENERAL RESPONSIBILITIES FOR ALL COMMITTEES

  • Marketing Y-Serve to the BYU Student Body.
  • Supporting 250+ executive and program directors by consulting them in advertising and marketing techniques for their individual programs.
  • Specializing in a committee (creative, public relations/events, social media or strategy) and combining efforts with the entire team to plan, coordinate and outline events.
  • Provide every student a meaningful service opportunity, instilling in their hearts a desire to serve.
  • Abiding by and supporting the policies and procedures of BYU and Y-Serve.
  • Committing approximately 3-5 hours per week (including weekly coordination meetings) to completing the responsibilities listed and others, as assigned.

QUALIFICATIONS

  • Enrollment: Every applicant must be a continuing student (enrolled as a full-time student Fall/Winter) at the time of application and during their time as a Marketing Team Member.
  • Academic: Applicants must have and maintain a cumulative GPA of 3.0 or higher.
  • Honor Code and Dress Code: All applicants must be cleared through an Honor Code check and commit to support and uphold the University’s Honor Code and Dress and Grooming Standards.

Volunteer Commitment

Volunteers will need to dedicate 3-5 hours weekly to the Marketing Team. Including a weekly team meeting

Training

Please complete this mandatory 25 minute Minor Protection Training, found here, before you begin working with this program.

Directors

Available by email at yservemarketing@byu.edu

Manny Mazariegos, Marketing Manager

(515) 723-4896

Laurel Williams, Graphic Designer

(801) 361-6239

Andrew Jensen, Photographer

(208) 230-4522

Rachel Hopkins, Videographer

(817) 716-0104

Emma Moore, Public Relations Executive Director

(629) 333-6503

Caleb Siebach, Strategy Executive Director

(302) 698-7773

Ashley Okeson, Strategy Executive Director

Andra Lau, Social Media Executive Director

(208) 697-4655